iPartners invests $2 million in York Street Brands
Alium Capital-backed beauty group York Street Brands has secured $2 million from alternative investment manager iPartners to fund expansion, including international growth.
Transaction snapshot
Deal value: $2 million
Deal multiples: N/A
Deal type: Equity investment
Investors: iPartners
York Street Brands operates skincare labels tbh Skincare, specialising in acne treatment, and BOOST LAB, known for targeted skincare serums. The company was formed through a $5 million series B merger between these brands two years ago.
York Street will use the new funding to launch a third brand and expand into the UK market. The company currently forecasts revenue of over $30 million and sales of 2.4 million units for this financial year.
The investment was made from iPartners’ emerging equity fund, capped at $20 million and established in 2024. York Street Brands is among the fund’s initial seed investments.
BOOST LAB, founded in 2020, targets skincare products for women aged 45 to 65, while tbh Skincare sells acne treatments via Priceline, Coles, Woolworths, and online at Adore Beauty.
